SFA MBB announces coaching staff promotions

Story courtesy: Stephen F. Austin Athletics


SFA men’s basketball head coach Kyle Keller announced on Tuesday the promotions of two of his coaching staff to elevated positions ahead of the 2020-21 season, as well as the appointment of a new video coordinator. Jeremy Cox, who has served as an assistant coach for the ‘Jacks for the past four seasons, was elevated into the role of Associate Head Coach, while Wade Mason added the title of Recruiting Coordinator to his position as Assistant Coach. Former Lumberjack player CJ Williams was also added to the staff, filling the opening of video coordinator for the Lumberjacks. 

“Jeremy Cox, Wade Mason and I have been together since we started this journey at SFA in 2015”, said Keller. “Too often in college basketball, the assistant coaches don’t get enough credit for the success of the program. Coach Cox and Coach Mason are so talented in all that they do on a daily basis, and our program has truly seen the value of their investment in our student athletes each and every day and the byproduct of that has been multiple championships and the winningest program in the Southland Conference over our four-year period. We should all be very grateful for both of their outstanding contributions to Lumberjack Basketball.

Cox, a native of Pueblo, Colorado, Cox has 30 years of coaching experience in all, highlighted by stops at the University of Kentucky, Nebraska and Texas Tech, in addition to his time at SFA. Mason, a native of New Orleans, Louisiana, has been coaching since 2011, building off a playing career at Tyler Junior College and Tulane University. 

Williams joins Keller’s staff after being a part of the team during Keller’s first season in Nacogdoches. He will serve as the team’s video coordinator during the 2020-21 season.  He served as a student assistant for the Lumberjacks in his final season in Nacogdoches and has spent the past three years as an assistant coach at Hill Junior College.

“I’m very thrilled to bring back a fantastic former player who understands the expectations of the Lumberjack Basketball program”, said Keller. “CJ is a person with tremendous character and brings high energy to what we are doing. He has a great personal story that I believe he can impact our student-athletes in a variety of ways”.

“I’m excited to be back at my alma mater to continue my coaching career,” said Williams. “I’m very appreciative of Coach Keller for the opportunity to return home and help out the current student-athletes and our great coaching staff. There’s a great tradition with this program and I look forward to working toward another championship and NCAA Tournament appearance. Axe’em Jacks!”.

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